This is Allot’s 2nd report which is based on anonymous data collected from leading mobile operators worldwide with a combined user base of more than 180 million subscribers.
Allot's key findings are (from Allot press release, issued today):
- Worldwide mobile data bandwidth usage has increased significantly by approximately 72% during the second half of 2009.
- Over-the-top applications such as YouTube and Skype are driving this continued momentum in mobile broadband growth.
- APAC leads the growth with 86%; EMEA posted 70% growth and the Americas 59%.
- Video is validated as a mainstream medium and demonstrates that it is the single most influential factor driving the need for increased mobile network capacity. However, with P2P remaining the biggest cause of cell congestion in the top 5% of cells, mobile broadband networks are still facing the same challenges as fixed networks – growing bandwidth demands, congestion, as well as finding ways to enhance the user experience and to lessen the negative impact of a few subscribers on the network.
- HTTP streaming continues to be the fastest growing application with a 99% increase; its global mobile broadband share grew by 50% between Q2 and Q4, 2009.
- YouTube accounted for 10% of global bandwidth during Q3 and Q4, 2009
- FaceBook experienced tremendous growth of 180% during the second half of 2009
- Skype is the undisputed VoIP traffic market leader, accounting for 77% of the global VoIP bandwidth; VoIP and IM applications have increased significantly by almost 47%
- HTTP downloads grew by 73%, and have become a feasible alternative for massive file sharing.
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