Thursday, June 3, 2010

Cisco - It is All About Video, and Less About P2P

Cisco updated its VNI (Visual Networking Index), forecasting the quadrupling of IP traffic by 2014.

Summary here, press release - here.

Among the findings (see previous report "Cisco Mobile Internet Forecast By 2014" - here):
  • By 2014, the sum of all forms of video will continue to exceed 91% of global consumer Internet traffic
  • Peer to Peer (P2P) isn’t the largest traffic type anymore, and will grow at a CAGR of 16%. By 2014, global P2P traffic will be 17% of global consumer Internet traffic, down from 36% in 2009
  • Global mobile data traffic will increase 39 times from 2009 to 2014
  • Bandwidth-hungry HD and 3D video is headed onto the IP pipes
With the tool provided by Cisco, I generated the charts below, showing 2009-2014 global forecast by application, segment (fixed/mobile) and market (consumer/ business). For the latter, business traffic looks insignificant compared to consumer traffic, however the revenues associated with it may be un-proportional to its size.



Related posts:
  • Worldwide Mobile Data Usage has Increased by 72% (According to Allot) - here
  • Mobile Mimics Fixed (Sandvine) but Users are up to 22% Less Satisfied (NSN) - here

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