Monday, January 31, 2011

Cellcom [Israel] Moves to Speed Tiers with Unlimited Data

     
Cellcomthe largest cellular operator in Israel, announced a change to its mobile internet service plans. The carrier will offer speed based tiers, all with unlimited volume. 

The first tier will be free (so far there was a mandatory charge for all 3 and 3.5 G phones) but will allow surfing within the carrier walled-garden portal only. Then "up-to" 384Kbps (download speed), 512Kbps, 1Mbps and 2.8Mbps plans will be offered for $6.7, $13.5, $18.9 and $37.8 a month, respectively. No room for overcharges, of course, but these rates may not be used with laptop dongles or tablets.
   
See "AT&T Considers Speed and Volume Tiers in LTE" - here and "Verizon - Speed and Usage Price Tiering" - here.  

Cellcom (NYSE:CEL) had 3.38M subscribers on September 2010. The chart below is taken from the company's 2009 presentation.


No comments:

Post a Comment