Friday, April 3, 2015
Monday's Guest Post: What Monetization Strategies should Operators Adopt to Make the Best Use of Subscriber Data?
A new guest post will be published on Monday - "Virtualizing Subscriber Intelligence through Data Federation" by my 36th guest, Indranil Chaterjee.
"The Internet of Things is changing the very definition of what we call “a subscriber”. By 2020 some pundits estimate that there could be as much as 50 billion connected devices. The range and sheer volume of subscriber data will soar and it may even overwhelm some operators who are unprepared. As everything from cars, offices, retail and home take on the role of “subscriber” and begin uploading their data – what monetization strategies should operators adopt to make the best use of subscriber data? Says Indranil.