Telefonica Follows Verizon and 3UK: Offers VoIP services to O2 Customers

 

If you can't beat them ... join them.

Telefonica announced a new VoIP service for its European mobile brand, O2. Unlike 3UK (see "Skype Does Good for 3UK" - here) and Verizon (see "Verizon likes Skype" - here), Telefonica will use its own Jajah service which it acquired last December for $207M ( see "Telefónica Acquires IP Communications Leader JAJAH" - here).

So this is not an OTT service. A new Net Neutrality challenge.

See the press release: "Telefónica Europe launches IP-based consumer phone services" - here.

"The first in a wide range of services powered by JAJAH is being launched today by O2 in Germany just six months after parent company Telefónica acquired the innovative Silicon Valley start-up .. The JAJAH IP Communications Platform also means that O2 customers will enjoy all the usual benefits of mobile VOIP without the hassle of software downloads, new hardware or complex installs .. In a first for any innovative IP-based voice solution anywhere in the world, the roll-out of Telefónica’s JAJAH-powered services will be supported by major advertising and media marketing campaigns in the coming months"

Related posts:

• Frost & Sullivan: Mobile Operators Should not Impose Bans or Surcharges to VoIP - here
• Skype: We Will Charge 3G Calls to Ensure QoS Stays High - here