Monday, February 27, 2012

Openet <-> Bytemobile <-> Citrix for Better Quality of Experience

Advise to vendors: if you want full attention to your press releases, don't wait for the first day of MWC .. and compete with the 8  releases from Ericsson, 4 from NSN and so many others. 

So in this post I will cover two announcements, in which Bytemobile serves as a pivot.

Citrix and Bytemobile announced a partnership between the two companies that "combines Citrix NetScaler's expertise in mobile computing solutions and flexible application delivery with Bytemobile's best-in-class traffic management and data optimization solutions, as well as its global footprint of MNO deployments. The synergy between these core competencies will enable operators to deliver the best possible subscriber experience under all network conditions and fully monetize all subscriber traffic – while scaling their solutions to meet subscriber demand"

See "Citrix and Bytemobile Partner to Develop Scalable Solutions for Mobile Operators" - here

See also "Sandvine and Citrix Integrated Offload Solution - See How !" - here.

Openet and Bytemobile announced a partnership ".. designed to deliver smarter traffic management and personalized quality of experience (QoE) for carriers and their customers. Openet’s Policy Manager and Bytemobile’s Smart Capacity platforms will work together to analyze and control traffic while creating and enforcing policies for individual users".

"Sample use cases for the Openet-Bytemobile collaboration include:
  • Management of traffic-intensive applications by differentiating and personalizing data services – delivering the appropriate level of video quality to roaming users for specific services to prevent bill shock
  • Quality-differentiated service plans by subscriber, content and content provider
  • Intelligent device- and content-type enforcement based on subscriber entitlement"
See "Openet and Bytemobile Partner for Smarter, More Personalized Quality of Experience" - here.

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