Google Outage Caused ???% Drop in Internet Traffic

Last month I had a post showing statistics collected by DeepField according to which "Google now accounts for nearly 25% of Internet traffic on average" (here). A short outage in some of Google's services yesterdays provides another insight into on Google's dominance of the internet.

•  DeepField's Craig Labovitz (see "Googalapse" - here) provides:  "A quick graph of Google’s outage today. The below graph shows traffic to Google data centers across a diverse set of large North American providers .. The graph does not include Google Global Cache traffic which provides a a large share of YouTube requests .. Overall, anonymous data from providers in North America showed a 10-15% drop in overall Internet traffic volumes during the outage" 

• GoSquared Engineering (see "Google’s downtime caused a 40% drop in global traffic" - here) concludes that "Google.com was down for a few minutes between 23:52 and 23:57 BST on 16th August 2013. This had a huge effect in the number of pageviews coming into GoSquared’s real-time tracking – around a 40% drop, as this graph of our global pageviews per minute shows.