AT&T plans for 1-800 data service have been materialized.
Some of my previous posts show us how the process of developing the new product evolved over two years:
- [Feb 12]: AT&T Considers "1-800" Model for Mobile Data
- [Jun '12]: AT&T CEO: 1-800 Data will "Catch Fire in the Next 12 Months"
- [Dec '12]: AT&T Asks Subscribers about 1-800 Data Service
- [May '13]: AT&T 1-800 Maybe Based on Advertising Revenue Sharing.
According to my sources, Openet's PCC solution supports the new AT&T service. Openet refused to comment, although AT&T is listed as a customer in its client list (here).
See also "Openet: NFV based PCC Deployment by NA Tier1 (AT&T?)" - here and "AT&T Tests Openet & Cisco for LTE: Session based Pricing, Speed Tiers" - here.
"Customers will see the service offered as AT&T Sponsored Data, and the usage will appear on their monthly invoice as Sponsored Data. Sponsored Data will be delivered at the same speed and performance as any non-Sponsored Data content"
Related guest post by Dean Bubley: "1-800 Apps Concept: Superficially Appealing but Unworkable" - here.
See "AT&T Introduces Sponsored Data for Mobile Data Subscribers and Businesses" - here.