A new research by Sheryl Kingstone from the Yankee Group concludes that "CSPs must proactively identify subscriber issues, usage and behavior to reduce churn, increase revenue opportunities and drive improved customer experience and loyalty. While there is no one-size-fits-all approach, we provide an overview of new strategies and technologies designed to help CSPs meet the challenge".See "CSPs Need Proactive Subscriber Intelligence to Improve the Customer Experience" - here.
"Virtually all CSPs realize they need to better manage the subscriber experience today, especially as more connected devices get into the hands of mainstream consumers. Without critical insight into subscriber experience, CSPs face an unsustainable combination of increasing operational network costs, escalating customer support costs and unacceptably high customer churn. As new, complex IP-based services emerge, CSPs must use network information to not only ensure a consistent customer experience, but also generate new insight, innovative services—and revenue .. CSPs can generate a deeper understanding of subscriber needs through the use of device performance and network usage data enriched with demographic and other subscriber-specific data gathered from Web, CRM, billing and other systems"
See also - "Yankee: "Operators need to develop the right price/package mix" - here.
Posts
Amazing article with complete knowledge. Thanks for sharing. I want to share information about the Hybrid app developers in Pune. As hybrid app developers based in Pune, we deeply understand the importance of seamlessly integrating functionality and aesthetics. Whether your goal is to boost user engagement, streamline business operations, or expand your online presence, our skilled team stands ready to collaborate closely with you. Together, we'll brainstorm, design, and create a custom hybrid app solution specifically tailored to exceed your expectations.
ReplyDelete