A webinar by Mobixell explains why and how MNOs should use video optimization.
Bottom line, according to Mobixell:
- Video optimization helps you serve more high-performance sessions to more concurrent users
- Targeted video optimization (device-, user-, content-, Network-, Congestion-Aware and Policy-driven) means better video performance
- Too much video optimization can harm user experience and even revenue
- Video optimization can defer CAPEX and does not have to be expensive
- Video Optimization is critical for creating new data service revenues