A new report by Sam Rosen [pictured], Practice Director, ABI Research finds that video delivery technology has to be adapted to be able to meet demand and quality."A few trailblazers are working on disruptive innovations. Areas such as the inability of TCP delivery to keep up with high throughput demands, the lack of perceptual tools in modern codecs, as well as the inefficiency of storage within CDNs all pose significant additional challenges within the ecosystem. A number of innovative companies, from startups to more mature businesses, are addressing these issues: bitmovin [transcoding and players], beamr [Optimization], Akamai, Aspera [High-speed transfer] (part of IBM), Vantrix [here], and Conviva [Analytics]".
“Of the areas we examined, carrier equipment for video delivery, transit replacements for TCP, and real user monitoring (RUM)/application performance monitoring (APM) applied to video have the largest market potential and are expected to be the most pervasive in tomorrow’s video services .. Meanwhile, OTT monitoring is expected to remain a niche market. These disruptive innovations will lead to about US$1.5 billion in 2020 revenues across a variety of industries”.
See "Video Delivery Requires New Codecs, Improved Network Protocols and Analytics" - here.
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