Tango Telecom announced a "major upgrade and expansion deal with a leading African operator for its Subscriber Interaction and Self-Care solution. This deployment will increase the operator’s capacity to handle the significant uptake of mobile services by its rapidly growing subscriber base. The Tango Telecom Subscriber Interaction and Self-care solution, a key use-case of the Tango Telecom Data Retail Engine (Tango DRE™), enables subscribers to manage and personalise their mobile experience right from their devices without the need for costly customer service intervention.
Tango Telecom’s solution enables the operator to offer its subscribers a personalised and interactive on-device experience via Smartphone App, USSD, SMS, Web portal, etc. by providing a proven self-care alternative to costly IVR platforms and call centres. It allows subscribers to access and manage all aspects of their accounts including balance queries, voucher recharges, credit transfers and subscription management for voice, data and messaging services via easy to use and highly-interactive USSD-based self-care menus. The solution monetises the operator’s self-care traffic by enabling subscribers to discover and subscribe to key revenue-generating content services such as music, news and mBanking".
See "Enabling the rapid monetisation of mobile services in Africa" - here.
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