Guavus announced it will "..demonstrate its Reflex Big Data Analytics platform, along with a suite of analytics applications tailored for cable operators' needs in customer experience management, network capacity planning and content & media optimization. At a glance, various use cases include:
- Characterization of OTT traffic without deep packet inspection (DPI)
- Subscribers' quality of experience via second-screen apps (iPad, Android and IP)
- Customer care interaction drivers (calls, tickets and truck rolls)
- Churn impact based on usage behavior, subscribed services and customer care interactions
- End to end visibility to content delivery and performance metrics
See "Guavus to Demonstrate Big Data Analytics Applications at The Cable Show" - here.