Friday, May 11, 2012

Monday's Guest Post: About Visual Differentiation and Monetization

A new guest post will be published on Monday. In his article, "Seeing is Believing: Monetizing Traffic through Differentiated Services" my 19th guest, Chris Koopmans, will discuss how operators should build their tiered service plans.
"We have all heard − and told − the story of how differentiated services are critical to the monetization of data for mobile network operators. But realistically, differentiated services must be sufficiently transparent for subscribers to see the difference between a “premium” mobile data experience and an “economy” mobile data experience", says Chris.

Stay tuned. 

Guest posts are welcomed! Please send me a proposed subject, abstract and the author details.

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