Thursday, December 3, 2015

Zain [Jordan] Adds Procera's Analytics

Procera Networks announced an "..extension of the strategic partnership with Zain in Jordan. The leading provider for mobile services has been a Procera customer since 2012 deploying the company’s PacketLogic™ products to provide better quality of experience (QoE) for its subscribers. The relationship will now expand to include the analytics family of solutions to leverage the granular network analytics captured .. Zain is also deploying Procera’s enforcement solutions with online charging integration (Gy). It enables monetization of over the top services by restricting and enhancing access depending on subscription type".

Related post - "Zain Jordan CTO Lists Technologies Used to Ensure Capacity" - here.
Yousef Al-Mutawe, COO at Zain. said: “We have decided to continue our partnership with Procera through upgrading the current platform to the new version and adding on top of the data inspection tool the insights analytics solutions. Insights and its Customer Care tools will enrich the customer experience and engagement and will provide us with a wider view about our user’s behavior and deeper view about applications and user’s preferences.”
At the end of Q3, 2015 Zain Jordan had 4.1M subscribers (from population of 7.7M), During the first 9 months of 2015, Zain capex expenditures in Jordan were $40M, amounting to 12% of the revenues. 

See "Procera and Zain Deepen Innovation Partnership to Add Analytics and Enable New Monetization Strategies" - here.