Monday, February 28, 2011

Operators Views on Tiered Pricing

Mobile Europe held a round table on tiered pricing during the recent MWC event hosting Tanya Field, Telefonica UK (also in "Telefonica: "Pricing for Optimized Service should be based on QoS" - here), I- wireless (US MVNO), Mark Newman, Chief Research Officer, Informa and Lucas Skoczkowski, CEO of Redknee that hosted the event. Once more, it seems that the trend is into more sophisticated pricing than the simple volume tiers. According to the participants customers like the new ideas!

See "Tiered Pricing Roundtable with Redknee" - here and video below.

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